Privacy Policy

Last updated: June 19, 2026

This Privacy Policy explains how [Groowing legal entity] ("Groowing", "we", "us", or "our") collects, uses, and shares information when you visit groowing.app, use our website, or sign up for and use the Groowing application at go.groowing.app (together, the "Services"). By using the Services, you agree to the practices described in this Policy.

Information we collect

Information you provide

  • Contact and newsletter details — your name, email address, and any message you send when you fill in a form on our website.
  • Account information — when you create a Groowing account: your name, email, password, and workspace details.
  • Brand and content data — the information you add to your brand profile and the content you create, edit, schedule, or publish through the Services.
  • Billing information — when you subscribe to a paid plan, payment is handled by our payment provider. We receive limited details such as your plan, billing status, and the last four digits of your card, but not your full card number.

Information we collect automatically

  • Usage and device data — pages viewed, links clicked, browser and device type, operating system, and approximate location derived from your IP address.
  • Cookies and similar technologies — used to keep you signed in, remember preferences, and measure how the Services are used. See "Cookies and analytics" below.

Information from connected services

If you connect third-party accounts (such as WordPress, Google Analytics 4, Google Search Console, Facebook, or Instagram), we access only the data needed to provide the features you enable — for example, publishing articles, reading analytics, or scheduling posts. We do not use these connections for any purpose you have not authorized.

How we use information

  • Provide, operate, and maintain the Services.
  • Generate the content, recommendations, and insights you request.
  • Process payments and manage your subscription and credits.
  • Respond to your enquiries and send you service-related communications.
  • Send marketing emails where you have opted in — you can unsubscribe at any time.
  • Monitor, secure, debug, and improve the Services.
  • Comply with legal obligations and enforce our terms.

AI processing

Groowing uses reputable third-party AI providers to generate content and insights. Information you submit for these features is processed only to produce the output you request, under agreements that restrict the provider’s use of that data. We do not sell your content.

Cookies and analytics

We use essential cookies to operate the website and keep you signed in, and analytics tools — such as Google Analytics 4 and/or Plausible — to understand how visitors use our site. You can control cookies through your browser settings, and where required we will ask for your consent before setting non-essential cookies.

How we share information

We do not sell your personal information. We share it only as follows:

  • Service providers — hosting, database, storage, email delivery, analytics, and payment partners that process data on our behalf under contract.
  • Payments — Lemon Squeezy acts as our merchant of record and processes your payment information under its own privacy policy.
  • Legal and safety — where required by law or legal process, or to protect the rights, safety, and security of Groowing, our users, or others.
  • Business transfers — in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy.

Data retention

We keep personal information for as long as needed to provide the Services and for legitimate business or legal purposes. When information is no longer needed, we delete or anonymise it. You can ask us to delete your account data as described below.

Security

We use technical and organisational measures designed to protect your information, including encryption in transit and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

Your rights

Depending on where you live, you may have rights to access, correct, delete, or port your personal information, to object to or restrict certain processing, and to withdraw consent. You may also have the right to opt out of certain sharing and to lodge a complaint with a data protection authority. To exercise any of these rights, contact us at support@groowing.app. We will respond as required by applicable law.

International transfers

We may process and store information in countries other than where you live. Where we transfer personal information across borders, we use appropriate safeguards as required by applicable law.

Children’s privacy

The Services are not intended for children under 16, and we do not knowingly collect personal information from them. If you believe a child has provided us information, contact us and we will delete it.

Our website may link to third-party sites and services we do not control. This Policy does not apply to those sites; please review their own privacy policies.

Changes to this Policy

We may update this Policy from time to time. If we make material changes, we will update the date above and, where appropriate, notify you. Your continued use of the Services after changes take effect means you accept the updated Policy.

Contact us

If you have questions about this Policy or how we handle your information, contact us at support@groowing.app, or by post at [Groowing legal entity and registered address].